Draw ketchup? ➜

If somebody asked you to draw ketchup, what would you sketch? This is the question Heinz agency Rethink asked people in their latest campaign for the brand. The outcome: you guessed it, Heinz is ketchup. And as any marketer will tell you, when your brand is the product, or vice versa, you have successfully completed the end game. Heinz, Hoover welcomes you to the hall of fame!
 

Stand back, it's a context collapse! ➜

There's no question that the digital revolution is outpacing human evolution. Context collapse is a catchy name for a 6th form band, but it's not a phenomena we'd given too much thought to until we stumbled on this brilliantly insightful piece. An example of how context, or lack it, effects digital culture, social comment and human behaviour – sometimes with explosive consequences – even over parallel parking.
 

Adidas v's Lego! ➜

Sneaker pimps rejoice, for once again the classic Superstar shoe has had a collaborative design makeover. This time Adidas have literally let go with Lego. Apparently these playful treads have been created ‘for your inner child’ or, in other words, middle-aged male graphic designers.
 

Cut outs without scissors (or Photoshop) ➜

Say you wanna cut out lots of images from (or for) the web, but don't have the tools, skills or time to do it. Photoshop is a steep, deep and expensive learning journey for anyone setting up a side-hustle or just wanting to quickly swap out the background on a pic or two. Well, say hello to ClipDrop. Watch the (witchcraft) demo. Get the app. Clip yourself silly!