Journal.
Views and news from the Drumbeat team on all things design, digital and social.
Unlocking success: 10 reasons to hire a brand agency for your business
Standing out is not just a desire; it's a necessity. Here’s 10 compelling reasons why hiring a brand agency is an essential strategic move.
Branding costs explained: What you can typically expect to pay for your brand or rebrand in the UK
In this explainer, we dive into the various factors influencing the cost of a branding project and give insights for anyone starting their branding journey.
Navigating the rebranding decision: A comprehensive guide for your business
Should you rebrand your business? Read this article for valuable insights and considerations.
Unveiling the power of branding: Navigating the four stages for success
The Four Stages of Branding – Discovery, Disclosure, Development and Delivery – form a comprehensive framework for building a successful and enduring brand.
The strategic role of branding in Build-To-Rent (BTR) developments: 10 reasons to invest in the best BTR branding
We delve into the pivotal role that branding for BTR plays in not only attracting tenants, but also in optimising financial outcomes for investors and developers.
Crafting success: A comprehensive guide to selecting the ideal branding agency for your business
Looking to enhance your brand's identity and impact? Here’s a list of crucial steps to guide you through choosing the perfect agency.
5 reasons why your brand might need a make-over
Your brand is an ever-evolving being, with a heritage and a future, which, just like trying to stop kids eating junk food, needs a significant amount of emotional investment.
BuzzSumo: One of the best tools for content writers
Introducing the world's largest bank of social engagement data that can help generate ideas, create high-performing content, monitor your performance and identify social media influencers.
A marketing checklist for property developers
If you want to uncover the foundations of a successful property development marketing campaign, then have a read over the points on our checklist.
Google drops the m-bomb with mobile friendly update
Refreshing its algorithm, Google has announced that websites which are not 'mobile friendly' can expect to see a down-ranking in their search listing results.