Journal.
Views and news from the Drumbeat team on all things design, digital and social.
Unlocking success: 10 reasons to hire a brand agency for your business
Standing out is not just a desire; it's a necessity. Here’s 10 compelling reasons why hiring a brand agency is an essential strategic move.
Branding costs explained: What you can typically expect to pay for your brand or rebrand in the UK
In this explainer, we dive into the various factors influencing the cost of a branding project and give insights for anyone starting their branding journey.
Navigating the rebranding decision: A comprehensive guide for your business
Should you rebrand your business? Read this article for valuable insights and considerations.
Unveiling the power of branding: Navigating the four stages for success
The Four Stages of Branding – Discovery, Disclosure, Development and Delivery – form a comprehensive framework for building a successful and enduring brand.
The strategic role of branding in Build-To-Rent (BTR) developments: 10 reasons to invest in the best BTR branding
We delve into the pivotal role that branding for BTR plays in not only attracting tenants, but also in optimising financial outcomes for investors and developers.
Crafting success: A comprehensive guide to selecting the ideal branding agency for your business
Looking to enhance your brand's identity and impact? Here’s a list of crucial steps to guide you through choosing the perfect agency.
5 reasons why your brand might need a make-over
Your brand is an ever-evolving being, with a heritage and a future, which, just like trying to stop kids eating junk food, needs a significant amount of emotional investment.